Fun facts about Substack newsletters: - 40.14% have not published a post in the last 90 days. - if we exclude newsletters that were launched this year, the number is 59.95% - 65.5% of all newsletters have published fewer than 10 posts.

Why so many people with a startup idea never ship https://t.co/lBtmsM2xlj

Finally got around to reading the letters of Nick Sleep and Zak Zakaria's Nomad Partnership. These guys crushed the market and left behind a legacy of insights and worldly wisdom. Going to share some favorite lessons and quotes: https://t.co/8pEQi9UTtQ

Treasure what’s finite. pic.twitter.com/TpJW9JMnoP— Aletheia Délivré 🌳 (@delivreal) June 20, 2021

There are seven threads and themes that I continue to embrace daily:- Cautiously Optimistic (yes, before no)- Endless Curiosity- Give, give, give, give, give, get- Engineering Serendipity- Learning in Public- Close The Loop- Connect The Dots pic.twitter.com/liIUjG7l0p— Blake Robbins (@blakeir) May 12, 2021

Werkzeuggeschwindigkeitsfreude📖 𝘯𝘰𝘶𝘯.👉 The joy of using a tool that moves quickly and responsively enough to your thoughts that it doesn't break your creative flow.— Linus (@thesephist) November 4, 2021

all productivity tactics are just fancy ways of worrying— Shaan Puri (@ShaanVP) October 29, 2021

Mary Ruefle is among the only things that make sense to me https://t.co/IDuYgyGU2T

"If you tell someone something and they dislike it and they realize it’s false, they will get slightly annoyed." BUT "If you tell someone something and they dislike it but subconsciously know it’s true, they will become enraged." ~@corporatemach H/T @podcastnotes

Every day 7.5 million blog posts are published. 90% of them won’t get a single visitor from Google. Creating content alone isn’t a silver bullet for growth.

At 38, David Ogilvy was unemployed and hadn't written a word of copy.Three years later, he was the most famous copywriter in the advertising industry.And became known as the Father of Advertising.Here are 7 tips from the legendary copywriter 🧵 pic.twitter.com/IFrb3DGEWX— Alex Garcia 🔍 (@alexgarcia_atx) October 15, 2021

We all aspire to have Benjamin Franklin's calendar https://t.co/F67hbx6jCP

A Web3 thesis: the "reverse" test 🧵

Marketing is simple: Entertain everyone, sell to a few.— Sakshi Shukla (@thesakshishukla) October 5, 2021

Productivity = love + focus + a deadline— Orange Book 🍊📖 (@orangebook_) October 5, 2021

"In sales and marketing, your goal is to build excitement, not explain a feature."@domm— Content Philosopher ☕ (@contentphilia) September 29, 2021

"There are two kinds of people: on-script and off-script.By now, all the interesting ones have gone off-script."@david_perell— Content Philosopher ☕ (@contentphilia) September 29, 2021

"Writing isn't hard. Coal mining is hard. Writing is a nightmare." - Philip Roth— Morgan Housel (@morganhousel) September 28, 2021

"No one ever made a decision because of a number. They need a story."- Daniel Kahneman— Content Philosopher ☕ (@contentphilia) September 28, 2021

Remember, it’s easy to get lured into the cleverness of an idea or complexity of a solution. But by the time a customer touches it, only simplicity works. Every single time.— Aaron Levie (@levie) September 23, 2021

I never thought the best piece of advice I'd hear on creativity would come from Ed Sheeran. H/T @julian for the reccomendation. pic.twitter.com/J6plS0RGYK— George Mack (@george__mack) September 27, 2021

Nobody is thinking you're an imposter. They are busy thinking about themselves.— Ryan Holiday (@RyanHoliday) September 27, 2021

"Don't practice what you do not want to become." - @jordanbpeterson— Chris Williamson (@ChrisWillx) September 22, 2021

College completely failed in teaching me how to write.So I spent over 500 hours studying legendary authors and copywriters.Then, I distilled what I learned into 6 simple frameworks.But unlike college, these won't cost you $120,000.Here they are for free:— Dickie Bush 🚢 (@dickiebush) September 22, 2021

Perhaps there are three approaches to writing:Approach 1: "Write what you know."→ Teach others.Approach 2: "Write what you don't know."→ Write to learn yourself.Approach 3: "Write what no one knows."→ Discover something novel about the world.Each is important.— Julian Shapiro (@Julian) September 21, 2021

"Risk means more things can happen than will happen." - Ellroy Dimson— Morgan Housel (@morganhousel) September 21, 2021

SEO tip #70: The single most impactful on-page SEO tip is to include an answer target in your article (see photo example). This can dramatically increase your ranking position (e.g., from #5 to #1). https://t.co/xZPGDIQM33

Rule 8: Sometimes Get Unhealthy and Unbalanced Wait what? You just told me to do the opposite! We have a concept at Bolt called a “Lightning Week”. You should go into the red for short stints - this gets maximum intensity. Don’t be afraid to step on the gas.— Ryan Breslow 🕺 (@ryantakesoff) September 20, 2021

Sometimes people ask me how to get their own TV show on the air. It's really easy. Just follow these three simple steps! https://t.co/TRzW5LvcXL